Our Strategy
We are working toward a world where global sport is an authentic force for good.
Our vision
We envision a world where global sport is an authentic force for good, complies with internationally recognised human rights, including child wellbeing and safeguarding, and adheres to the highest governance and anti-corruption standards.
Our mission
We will have profound impact on global sport by harnessing, organising and amplifying the work of our partners to:
- Represent and secure justice for people impacted by sport by ensuring that human rights are respect, protected and promoted.
- Embed human rights in sport policy, governance, events and accountability, through multilateral and bilateral engagement, negotiation and public campaigns.
- Build the strength of the sport and human rights movement.
Our legacy
Our work over the next four years will drive change at four different levels:
Goal #1: Policy
As the two largest sport governing bodies in the world, the IOC and FIFA sit at the center of elite athletics and have the influence needed to inject human rights into the DNA of all sport. Ensuring these bodies comply with and embed human rights standards within their governance structures and supply chains sets the tone for all sports organizations to follow.
Goal #2: Events
Mega sporting events and key championships impact millions of fans, workers, athletes, and communities worldwide. If planned and delivered as celebrations of human rights, these events have the power to make a positive and lasting impact on their spectators and the societies that host their festivities.
Goal #3: People
To achieve change at an institutional and cultural level, we must also achieve justice at the level of the individual. Campaigning, advocating, and securing remedy for individuals whose rights have been violated is a key priority in our strategy to transform the entire world of sport.
Goal #4: Movement
By centering our work on the voices of survivors, children and young people in sports and communities impacted by sporting events, we will support strengthening the sport and human rights movement. This movement will leave a legacy of legal, political, cultural, and systemic change in, through, and beyond sport.