What We Do
We harness the collective strength of our partners to catalyze sport’s unique potential for social impact. We represent and engage with athletes, fans, workers, journalists, grassroots organizations and communities most impacted by the human rights risks of sport – especially women, LGBTI+ people, survivors of abuse, and youth.
Raising the bar for sport, human rights and transparency
Engaging directly with the International Olympic Committee, FIFA and other sport bodies, we advocate for the rights and participation of impacted people at the highest levels of sport decision-making. Through campaigns and movement building, we leverage sport’s massive, passionate audience to drive global awareness, apply strategic pressure, and propel social change.
How we work
Research
We monitor and investigate human rights abuses and corruption, identify risks, and share information with partners and the public.
Mobilize
We organise solidarity and direct actions, participate in protests, engage with survivors’ groups, liaise with constituencies, and coordinate national groups.
Campaign
We engage the media and use our own channels to expose harm, build public pressure and leverage, and raise awareness.
Advocate
We foster engagement, represent and ensure participation of affected people and survivors, propose policy, and recommend legal or industrial action.
Bargain
We negotiate and enforce global agreements with sport governing bodies with respect to embedding human rights in sports.
Our theory of change
By harnessing, organizing, and amplifying the work of our partners, we will create systemic change at multiple levels in the world of sport.
Latest News
- “We’re building a lasting movement of resistance.”
Workshop Recap: Dynamics of Abuse – Gender Based Violence The month of March marks International Women’s Month – a time to remember and honor the historical fight of women around the world on issues that challenges their existence. Committed to our goals of amplifying women and girls’ voices and their experiences in sport, the Athletes… Read more: “We’re building a lasting movement of resistance.” - FIFA: Recognize, Support Afghan Women’s Team in Exile
New Report Details Afghan Women Footballers’ Fight for Right to Play (Amsterdam, March 25, 2025) – The Fédération Internationale de Football Association (FIFA) should act to stop the ongoing discrimination against Afghan women footballers living in exile and facilitate their return to international competition, the Sport & Rights Alliance said in a report released today.… Read more: FIFA: Recognize, Support Afghan Women’s Team in Exile - Olympics: Kirsty Coventry Elected President of IOC
Sport & Rights Alliance Calls on New President to Prioritize Human Rights and Good Governance (Amsterdam, 20 March 2025) — Kirsty Coventry has just made history as the first woman to be elected president of the International Olympic Committee (IOC). While this is an important achievement, we call on the new president to use her… Read more: Olympics: Kirsty Coventry Elected President of IOC